Summer Safety Cinemagraphs

Richmond Marathon Campaign Elements

As title sponsors of the Richmond Marathon, the 18th largest marathon in the United States and one of the top 25 qualifying races for the Boston Marathon, I developed a digital campaign strategy including the creation of various social and digital elements, influencer partnerships, course geo-targeted social filters, and other race day activations.

Diversity, Equity, and Inclusion

Art Direction & Strategy - Shining Knight Gala Campaign

Shining Knight Gala Campaign | Honoring Those That Save Lives | VCU Health TraumaDeveloped promotional campaign for the event utilizing animated images of past honorees morphing into shining knights. Campaign included the social animated graphics, s… — Shining Knight Gala Campaign | Honoring Those That Save Lives | VCU Health Trauma
Developed promotional campaign for the event utilizing animated images of past honorees morphing into shining knights. Campaign included the social animated graphics, stills, print and other digital pieces. Managed all creative and art direction from concept - to photoshoots - to execution - and placement

Employer Brand | Recruitment

In developing the first employer brand and recruitment/retention campaign for the health system, created campaigns featuring actual team members. Managed photoshoots, interviews, campaign development and execution. This campaign was one arm of an ongoing omnichannel campaign.

Social | Men’s Health Tips

Celebrate the holidays

Video Infographic Series